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Mobile app marketing scoped as clear sprints

One practice that covers how the app shows up in the store, in search ads, and on the web.

Mobile app marketing here means the work that sits next to the build: what the listing says, what the product site says, and how Apple Search Ads is structured if you run that channel.

What is in scope

  • ASO: metadata rewrite and screenshot direction, with honest limits.
  • Apple Search Ads: planning and naming, not invented cost metrics.
  • Product sites: one message across store page and marketing site.
  • Launch checklist as a paid engagement when you want it run for you.

What is out of scope on this host

App and web product development live on dev.aeoriaapps.com. We will not pretend marketing includes engineering.

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